My Story

The Beginning

My interest in Korea began long before it became a global trend. From a young age, I was drawn to Korean music, television series, and the Korean language itself. What started as casual exposure gradually became long-term curiosity. I practiced the language, followed Korean media, and observed cultural details for years before ever traveling to Korea.

In 2013, I visited Korea for the first time. That trip transformed interest into lived experience. Korea revealed itself as a country where tradition and modern life coexist naturally. Regional cultures, food traditions, and the everyday warmth of Korean people left a deep and lasting impression. From that point forward, Korea became a central focus of my personal and professional life.

Finding the Gap

After multiple visits and years of cultural immersion, I noticed a clear gap in Thai-language content about Korea. Much of what existed was surface-level tourism, trend-driven, or simple translations without context. Very little content was based on real experience or long-term cultural understanding.

I believed Thai audiences deserved content that went deeper. I wanted to create something authentic, nuanced, and engaging that would help Thais better understand and appreciate Korea beyond the hype and trends.

The First Video — The Birth of "Kaolee Everyday"

In 2017, I launched my YouTube channel "Kaolee Everyday" and uploaded its very first video.

The video, "ภาษาเกาหลี 1 ชม. อ่านออกเขียนได้ชัวร์!!", began as a simple attempt to share practical Korean language knowledge in Thai — clearly, seriously, and without shortcuts.

The response exceeded all expectations. The video eventually surpassed 4 million views, proving that Thai audiences were actively looking for Korea-related content that was practical, credible, and culturally grounded, rather than superficial or trend-driven.

This moment marked the true starting point of my journey as a Korea-focused influencer. From then on, I continued my work entirely under the name "Kaolee Everyday", building it as a long-term platform rather than a short-term channel.

เกาหลี Everyday was created to present Korea as it is lived every day — through language, travel, food, history, sports, and local perspectives — and to function as a cultural bridge between Thailand and Korea.

Beyond the Surface

My work does not focus on checklist tourism or following trends. I prioritize depth — local neighborhoods, regional identities, historical context, and everyday life.

Whether it is a small temple in Busan, a local restaurant in Daegu, or ordinary moments in residential areas, I focus on experiences that reflect how Koreans actually live. These moments often reveal more about the country than famous landmarks.

The K-League Perspective

One of my strongest differentiators is my focus on Korean football culture, particularly the K-League.

Football stadiums in Korea are not simply sports venues. They represent community identity, local pride, and social culture. By attending matches, studying club histories, and engaging with supporters, I use football as a lens to understand Korean society at a deeper level.

The Work Behind the Content

Beyond content creation, I work as an IT Administrator at the King Prajadhipok's Institute in Thailand. This role has taught me discipline, attention to detail, and the importance of reliable systems — skills that translate directly into creating consistent, high-quality content.

I've developed various web applications for KPI, including polling systems, registration platforms, and data management solutions. This technical work complements my creative side, allowing me to understand both the art and science of digital content creation.

My Mission

My mission is simple: to be a bridge between Thai and Korean cultures, providing authentic, well-researched, and engaging content that helps Thais better understand and appreciate Korea beyond the hype and trends.

I want to show the real Korea — the one locals experience, with its complex history, diverse regional cultures, amazing food traditions, and warm-hearted people. Not everything needs to be Instagram-perfect; sometimes the most memorable experiences come from unexpected moments and genuine connections.

What I Stand For

Looking Forward

As Korea's global popularity continues to grow, my role is not to amplify noise, but to provide clarity.

Through เกาหลี Everyday, I will continue creating content that encourages deeper travel, meaningful understanding, and long-term appreciation of Korean culture — grounded in experience, research, and respect.

"Real Korea. Real understanding. Long-term trust."