The Beginning
My interest in Korea started long before it became a global trend. From a young age, I was drawn to Korean music, dramas, and the language itself — not as a passing phase, but as a genuine desire to understand the culture. I began studying the language, following Korean media, and slowly absorbing the culture over several years before ever setting foot in the country.
In 2013, I visited Korea for the first time — and that was the turning point. It was no longer a country I watched from a screen or read about in books. It was real. Real people, real food, real stories tucked into every alley and neighbourhood. From that day forward, Korea became a permanent part of my life.
The Gap That Needed Filling
The more I visited Korea, the more I noticed something missing in Thai-language content about it. Most of what existed were the same popular spots repeated over and over, articles translated without context, or content chasing trends without any real depth. I would come back from each trip with stories I wanted to tell — but couldn't find that kind of content anywhere.
I believed Thais who love Korea deserved more than that. They deserved stories rooted in real experience, explanations with proper context, and perspectives that help them understand Korea beyond the surface. That was what I set out to create.
The First Video — The Birth of "Kaolee Everyday"
In 2017, I decided to act. I launched my YouTube channel "Kaolee Everyday" and uploaded the first video. I didn't expect it to become anything big — I just wanted to make something I believed had real value.
That first video was "ภาษาเกาหลี 1 ชม. อ่านออกเขียนได้ชัวร์!!" — a Korean language lesson in Thai, straightforward and uncut. No shortcuts, because if I was going to teach something, I wanted to teach it properly.
The response caught me completely off guard. The video eventually surpassed 4 million views. It proved that Thai audiences weren't short on interest — they were looking for content that was serious, trustworthy, and grounded in real knowledge rather than surface-level hype.
That was the moment I knew this was what I wanted to keep doing. I built "Kaolee Everyday" as a long-term platform, not a temporary channel. Every video, every article — I wanted it to stand the test of time, not just survive for a week or a month.
Kaolee Everyday was built to present Korea as it is actually lived — through language, travel, food, history, sport, and local perspectives — and to serve as a genuine cultural bridge between Thailand and Korea.
The Korea Hidden Beneath the Surface
Every time I visit Korea, I try to step away from the well-worn tourist trail. Not because I dislike the famous spots, but because I know Korea has far more to offer. Old neighbourhoods where locals still live their everyday lives, early morning markets with no tourists in sight, small restaurants that have been open for decades without a sign to guide you there. These are the places where I actually begin to understand Korea.
I remember sitting alone in a small restaurant in a quiet part of Busan once. The owner asked where I was from, and when she found out I was Thai, she began telling me that her daughter had studied briefly in Bangkok. That moment — unplanned, not in any guidebook — is exactly the kind of Korea I fell in love with.
When Football Became a Lens
I've loved football since I was a kid. So as I started visiting Korea more often, I naturally began to wonder — what is the K-League like? How do Koreans relate to their local clubs? I decided to buy a ticket and go see a match, knowing absolutely nothing about either team.
What I found was beyond what I expected. The stadium was filled with community energy — supporters singing together, local pride you could feel in the air. I realised that football stadiums in Korea aren't just sports venues. They're spaces where people come to express who they are and where they belong. The K-League became one of the things that helped me understand Korean society in a way that ordinary tourism never quite managed.
My Mission
If I were to sum up simply why I do all of this, the answer would be: I want to be a bridge between Thai people and Korea — not just by telling people where to go, but by helping those who love Korea understand this country deeply, its history, its culture, and its humanity.
I want the people who follow me to feel that going to Korea isn't just about visiting beautiful places. It's about encountering stories hidden in every corner — the meaning behind a festival passed down for centuries, the origin of a dish, the reason Koreans do the things they do. These are the things that make travel truly meaningful and truly memorable.
What I Stand For
What I have always believed in is presenting Korea through the lens of "value" — because Korea carries profound value within itself. Whether it is its long history, its distinctive cultural traditions, or its customs and practices that are both fascinating and purposeful. Everything has a story of its own.
These stories are what give travel its depth and meaning. When travellers understand the context and background of the places they visit, the experience becomes not just seeing, but feeling and truly connecting. That is what I try to give to everyone who follows me.
Looking Forward
The Korean wave in the world right now is enormous, and new Korea-related content appears every day. But what I have always believed is that amid all that noise, people who truly love Korea still want something deeper, more honest, and built to last.
I will keep doing what I have always believed in — creating content that comes from real experience, telling stories worth knowing, and helping Thai people discover a Korea they will remember for the rest of their lives.
"Real Korea. Real understanding. Long-term trust."
Want to Connect?
Follow me on social media, or feel free to reach out anytime if you have questions about Korea. I'm always happy to help.